strategy
Why Getting Social Media Right Is Just Like Playing Poker
For anyone that has watched any James Bond film that involves a poker scene – in fact any film that involves a poker scene – the message is clear you don’t play your cards you simply play the man opposite you. Well in social media and marketing in general it is exactly the same thing. …
Read More
NHS and Social Media – Is it all down to the strategy?
For the last couple of weeks both myself and Ash have been heavily involved in debates regarding the NHS and Social Media. We first got involved because the people were asking for solutions and we wanted to discuss that with them. The NHS is a mine field of bureaucracy and levels of management. The NHS…
Read More
Paid Followers and Fans – What is the point? (I’ll give you a clue there isn’t any)
I was discussing what we do with a peer the other day as we drove to a networking meeting together . She is a huge advocate of what we do and had some advice for me. She told me to stop selling social media, “You guys are growing people’s businesses, using social media. You aren’t…
Read More
Simple Social Media Secrets to achieve your marketing objectives.
Simple Social Media Secrets to achieve your marketing objectives. When I think social media, I often wonder, what is the purpose? The point? With so many established brands and new business out there, it’s difficult to not wonder why they are here, what they have to say, and what they are trying to achieve. It…
Read More
Followers, Are Larger Numbers Always Better?
I was recently involved in a project that took place on Twitter whereby a community worked together to increase their overall number of followers over the course of a couple of days to a week. It was fascinating to watch and there were some instances of individuals growing their following by as much as 1,000…
Read More
Social Media Meets Search Marketing
In the not too distant past SEO was centre of the digital world, and everything in SEO revolved around link building. With the changes which have been made in the industry over the past 12-18 months the focus has shifted significantly so that these days link building is no longer a factor in the game.…
Read More- « Previous
- 1
- 2