social media advice
How Images Improve Your Social Media Marketing
Images are ideal. Do you use visuals in your social media marketing? Are you wondering how you can use images to take your marketing to a whole new level? The push toward visual content has plenty of anecdotal evidence—as you browse the streams on Twitter and Facebook, you’re likely to see images all over. There’s…
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Becoming an Influencer on Twitter.
Twitter was born in 2006. Since then, and especially in recent years, the social media platform has rocket launched into one of the most heavily used sites on the Internet, serving as a great place to network, advertise and share. Twitter is a worthwhile place to set your roots – for both businesses and individuals…
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How to Promote Your Business or Brand on Tumblr.
Believe it or not, Tumblr is a fantastic platform for marketing. Most brands tend to overlook it, setting their sights on Facebook, Twitter, Google Plus, Pinterest or Instagram, instead. We’re not entirely sure why that is. Perhaps they don’t know much about the platform, its demographic or even its potential. In that case, now is…
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The Fastest Ways to Increase Your Instagram Following.
Instagram is quickly becoming one of the biggest social media outlets. With more than 150 million users – and that number keeps growing larger each day – you have a large pool of potential followers. Whether you’re using Instagram for business or for personal use, you want to have a lot of followers. More importantly,…
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The Fastest Way to Build a Following on Pinterest.
What’s the point of working to have a social media presence if no one notices your efforts? Social media’s main purpose is to help you build connections, after all. So if you’re blindly wandering around Pinterest, struggling to build a following, you’re wasting your time. Or, perhaps you’re just now launching a Pinterest account in…
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When Facebook is gone in 5 years time are you going to be ready?
The general consensus is that Facebook is still playing a crucial role within social media marketing but as it loses it’s “cool factor” that made it so popular in the first place will the audience engagement go down and never recover? This is one of the most hotly debated topics in social media at the…
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4 Foolproof Ways to Improve your LinkedIn Invites.
If you’re one of the millions of people using LinkedIn to find a great job or the perfect candidate for your team, this post is definitely for you. How many times have you blindly scanned the faces on the social media network and lazily sent that bland invitation to connect provided by the wizards at…
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Why Getting Social Media Right Is Just Like Playing Poker
For anyone that has watched any James Bond film that involves a poker scene – in fact any film that involves a poker scene – the message is clear you don’t play your cards you simply play the man opposite you. Well in social media and marketing in general it is exactly the same thing. …
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NHS and Social Media – Is it all down to the strategy?
For the last couple of weeks both myself and Ash have been heavily involved in debates regarding the NHS and Social Media. We first got involved because the people were asking for solutions and we wanted to discuss that with them. The NHS is a mine field of bureaucracy and levels of management. The NHS…
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7 Tips to Kick Start Your Social Media Pages
I am hearing more and more about the importance of Social Media throughout my business network. Some business owners seem to embrace the use of Facebook, Twitter, and LinkedIn etc whereas others seem to doubt it’s value. Marketing experts will tell you creating brand awareness and finding customers through Social Media is not always easy,…
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Paid Followers and Fans – What is the point? (I’ll give you a clue there isn’t any)
I was discussing what we do with a peer the other day as we drove to a networking meeting together . She is a huge advocate of what we do and had some advice for me. She told me to stop selling social media, “You guys are growing people’s businesses, using social media. You aren’t…
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Social media is great. In moderation
I’m a big fan of social media. It’s a great way to keep in touch with friends, to follow events and, as a marketer, to help my clients engage with their target audience. But like any new technology, it’s been overhyped. In the 1950s it was widely assumed that we would all be driving atomic…
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