Small Business to Small Business News, Advice and Product Reviews

Marketing

What is Branding Marketing About?

October 26, 2014

Branding Marketing is the process of creating a name, symbol or design that identifies and differentiates a product or service from competing ones An effective branding strategy gives you a major edge in increasingly growing and competitive markets.As such, branding management and marketing refers to your promise and commitment in front of the customer. Its…

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Do SEO tactics have a shelf life

October 26, 2014

SEO changes at a fairly rapid pace and the challenge for most businesses is to keep up with the latest developments in order to ensure a steady stream of traffic to a website. In order to make this task easier and to help increase competitiveness, SEO tactics that offer businesses the chance to get ahead…

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Why wordepress is so popular

12 Reasons why WordPress is so popular

October 26, 2014

There are many Content Management Systems, both Free and Proprietary. Amongst all WordPress is notorious for powering the world’s most beautiful websites. Here are 10 reasons why WordPress is so popular! It’s Free The WordPress Software is written in a PHP free script and licensed from GNU. People are not required to spend even a…

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How to design a landing page

How to design a landing page for your website?

October 26, 2014

Let’s us understand first, this often confused term in words. By definition a Landing Page for a Website is a page that loads first to say a Formal Hello to the website visitor. A landing page serves well as a Call to Action (CTA) to gather user information like Name and Email address etc. For…

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How to optimize images for better SEO results?

How To Optimize Images for Better SEO Results

October 26, 2014

Your website may only have a few images or loads of them, however optimization is important for web pages; heading, URLS and tags or categories. People use Google Image Search and similar other search engines to find beautiful images and graphics. Same search engine rule applies here as for text irrespective of Penguin or Panda.…

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9 Must have WordPress Plugins for everyone

9 Must have WordPress Plugins for everyone

October 26, 2014

Beginner / Extreme Techy / Geeky or Nerdy or Buffer between the two; WordPress CMS is ultimate for everyone. A simple class notes sharing website, an E-Shop or unlimited news publishing website, everyone uses WordPress for obvious reasons. Plugins make WordPress great. Here are 9 must have plugins for every size: 1. Backup WordPress Thanks…

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You Smile We Smile: The Marketing Power Of The Selfie

September 26, 2014

The selfie has exceeded all cultural phenomena. It’s gone from a social trend, to a celebrity habit, to an essential marketing tool that has seen been used by the likes of Samsung and Turkish Airlineshave all used the method, and it doesn’t seem to have show any signs of slowing down. Full Tilt: The Brand…

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How Social Listening Helps in Real-Time Marketing.

June 16, 2014

How often do we decide to cut off the communication with a company because we receive tons of marketing junk? Over 90 percent of consumers do that because the messages and promotions overflowing their inbox are simply irrelevant. In order to reach its customers, companies must be in tune with their needs and respond to…

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5 Great Ways to Reach Your Target Market.

February 11, 2014

For some of the folks who have chosen a niche or have one in mind, one of the biggest misunderstandings is how you actually reach your target audience throughout the marketing process from face to face business networking to social media. This can definitely be something that holds a real estate agent back from really…

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Marketing and where it is all leading towards.

December 30, 2013

As a digital marketing agency we commonly get asked as to ‘what is the best form of marketing for our business’ of which we generally research their brand and offerings and work with that client to achieve the results they require online. In this post we wanted to to take a look at recent years…

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