Marketing

Make Sure You Beat Your Competition At Their Own Game

6th September 2016

As soon as you open your business on the market, you’ll be facing a massive amount of competition. Don’t believe us? Just try searching any random phrase or word in Google and see how many businesses come up. You’ll find thousands of them, all selling the same or similar products and services. The market is…

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Fun Ways To Market Your Business

2nd September 2016

Marketing can be a drag at the best of times. Unfortunately, though, it is crucial to any business. Without it, you will find that the growth of your company slows down to a halt. So how do you liven up your company’s various marketing campaigns? By adding some fun into them of course! Here are…

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Turn Website Visitors Into Customers For Your Business

26th August 2016

Pixabay Image   If you run a business selling products or services, a website is a crucial part of generating business. Sites can be used to advertise your services, promote your company’s name and gain visitors.   Many company websites bring in plenty of traffic, but not enough stick around long enough to become customers.…

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In Business, Product Presentation Really Matters

24th August 2016

Startups are always after the secret sauce that turns a company from nothing to international success. The common wisdom is that the secret sauce doesn’t exist. Each business, we’re told, has to find its own way and something that works in its own unique circumstances. But is that always true? What about presentation and design?…

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What Does It Take To Create A Brand That Stands Out & Becomes A Hit?

24th August 2016

It’s no secret that the key to success as a startup is effective marketing. However, what a lot of businesses struggle with is finding the marketing solutions that are affordable and effective. As well as, a good fit for them. To create that winning marketing formula that leads to your company standing out, it takes…

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Knowing your niche: How to market a ‘select’ product

23rd August 2016

A niche product can prove difficult to market, which is why it’s so important you take some time to understand how to get your brand and product out there to the right audience. If you have a ‘select’ product, here are some tips on marketing it in the right way: Know your demographic The first…

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Am I Getting a Good ROI from My SEO Campaign?

16th August 2016

Flickr   A good ROI – that is, a return on investment – can be hard to track when it comes to SEO. For most people in the business world, it’s pretty simple if they want to calculate the return on their investment. They look at how much they spent on a particular asset. They…

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Marketing and Web Design: How Do the Two Interact?

16th August 2016

We talk about SEO a lot on this website. I know. And I’m sorry for putting yet another SEO article in front of you. But it is crucial for business owners to understand the importance of SEO. But it’s not just about the importance – it’s about the intricacies of SEO. The way it works.…

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How Social Media Has Changed E-commerce

20th July 2016

Social media has changed quite a bit about the World Wide Web over the last few years, from how people stay in touch with one another and send messages to each other, to how they share photos and videos and make new connections. But social media hasn’t just changed the way that individuals interact; it…

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Apply These Secret Techniques to Improve Your Logo Design on Social Media

14th July 2016

The logo you use on social media is an extension of your brand image and can help you attract or repel customers. It is a crucial part of your visual identity, so you have to select it carefully. If you are working on your logo, then you may want to consider these techniques to make…

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Give Your Venture a Wide Recognition – How?

4th July 2016

With the new digital age upon us, visibility is the key to success for any new or existing brand. In fact, high exposure on Google and other leading search engines can result in increased revenue and sales. Businesses can also become competitively viable in any industry, niche or sector they serve. If your venture is…

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Building A Brand

17th May 2016

Once you build a brand for your company, it is a no brainer that with every single product that you push into the market you are either maintaining the level of the brand, further strengthening the quality associated with the brand or in some cases, tarnishing the reputation of the brand. As we all know,…

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