Small Business to Small Business News, Advice and Product Reviews

Marketing

5 tips to improve your email marketing campaign’s deliverability rate

February 10, 2016

Any digital marketer will concede the fact that email deliverability isn’t getting any easier. No longer do you have to rely on anecdotal evidence to argue the fact. In the last couple of years, there have been important data points making the rounds to prove that it’s getting harder for digital marketers to send their…

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How to design a landing page

Why Video Production is Important for Businesses

February 3, 2016

In the modern age of the Internet and connectivity, proper B2C (business to consumer) communication has never been more important. The rise of portable, connected devices like laptops, tablets and smartphones means that now more than ever, people are using the full capabilities of the Internet no matter where they are, which has led to…

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Top 5 Branded Foods for Promotional Marketing

December 22, 2015

Promotional marketing through branded merchandise is fast becoming an area where marketers can go to town on what they can offer consumers and clients alike, in order to enhance their brand reputation. Branded food popularity is growing and with that there are some great items flying off the shelves for businesses aimed at enticing new…

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Stop Automating Direct Messages

December 21, 2015

Stop Automating Direct Messages! Twitter has truly proven itself as the marketing tool of social media, with its ability to connect with millions of users on a personal level not usually achievable from other social media platforms. You can even automate your direct messages via third party tools, so you and your social media team…

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6 Mobile App Marketing Lessons Vital for Success.

August 6, 2015

6 Mobile App Marketing Lessons Vital for Success You may be interested in developing what you think will be the next big app that will make you a huge success. You might have poured all your creativity, time and energy into developing the plan for you application and may be very satisfied with the end…

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Five questions web developers should ask before they accept a new job.

July 21, 2015

If you can think of a problem, chances are that someone online is starting to tackle that problem and someone online somewhere else has progressed further towards a solution. Entrepreneur magazine, for example, has listed ten startup businesses that are revolutionising the way we interact with the internet, to include the production of an app…

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VOIP For Business – how using a VOIP phone system can save a company money

July 17, 2015

Voice over Internet Protocol (VoIP) is a telecommunication technology that is becoming increasing popular and present in the world of business. Many companies have already decided to make the switch, abandoning their traditional telephone system in favour of the benefits and savings VoIP has to offer. The premise of VoIP is simple; instead of using…

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Five traits the modern marketer must possess.

June 25, 2015

Ask people on the street what is meant by the phrase ‘marketing’ and it’s likely that you’ll get 100 different answers. Most people know the basic core meaning and can give some suitable synonyms such as promotion or sales, but there are many other facets to marketing in 2015. Here are five jobs that the…

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7 shared characteristics of successful brand logos

June 22, 2015

When it comes to designing a successful logo there’s a lot to think about. You’ve got to decide what message you want to convey, as well as how to reflect your brand in a single image, on top of finding a decent designer to put the whole thing together. So what characteristics do these successful…

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Stop Annoying Your Site Visitors – Easy Ways to Improve Popovers.

June 18, 2015

One sure way of annoying visitors to your website is with through popovers that fail to engage. However, popovers can have a very positive impact on your visitors, and potential customers. Here Cloud-iQ present five ways that popovers can appeal to your visitors – and then consequently lead to more sales. Offers And Free Content A…

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