Content Marketing

Each year, blog writing becomes even more of a workable enterprise. In years gone by, anyone who dreamt of making it big by posting online was laughed down by sceptics. And, it’s easy to see why. For the most part, blogging has never been a sure way to earn a living. You might’ve gotten some…

If you’re thinking of using content marketing in order to bring new leads to your business, define your brand or impart your unique knowledge and experience to the masses then a blog should be the cornerstone of your marketing campaign. In the age of widespread smartphone usage, people are engaging with more and more online…

If you are using video to market your business, then you’re going to be keen to project an image of a business that very much knows what it’s doing. Not only do you want to encourage your existing customers to continue their use of your company, but you also want to catch the attention of…

If you own a modern business, there’s every chance that you’ve heard of digital marketing techniques such as search engine optimization, social media marketing, and content marketing, even if you don’t really have in-depth understanding of how they work. In recent years, as we have become increasingly reliant on the Internet, online marketing has catapulted…

No matter how big or small your business, there are challenges when it comes to promoting and marketing your brand. KissMetrics noted from a recent report into the Return on Investment (ROI) in digital marketing, that lack of budget was stifling innovation. A smaller budget doesn’t mean that you cannot sell or promote your business…

Influencer marketing has become extremely popular in recent years and is definitely one of the most effective ways to grow your brands awareness and benefit sales massively. This infographic has been bought to you by Red Pill and helps you discover the tips and techniques that’ll ensure you get the most out of your influencer…

The Internet has the merit of being a reliable source of information, but also a seemingly endless supply of entertainment. People go online on a daily basis to learn more about what happens around them, but also to have fun in the most convenient way possible. Few are willing to go through a wall of…

In the world of content marketing, we’re getting used to the fact that things are constantly in a state of flux. Every year there seems to be an enormous shift in how things operate. 2018 is shaping up to be yet another year where things change considerably, and we have to rewrite the content marketing…

There could be a million different reasons for a failing online marketing campaign. Every business is different, of course, and anything from incorrect market research through to poor messaging could be to blame. But some common themes crop up consistently amongst new online businesses which could be the reason why your digital marketing message isn’t…